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A.T. Cross Company Acquires Polarized Sunglass Company
Costa Del Mar Sunglasses, Inc.
- Acquisition Furthers Company’s Branded Accessories
Strategy -
Lincoln, RI – April 22, 2003 – A.T. Cross Company (AMEX:
ATX), today announced it has completed the acquisition of Costa Del Mar
Sunglasses, Inc. (“Costa Del Mar”), a designer, manufacturer and wholesaler of high
quality, high-performance polarized sunglasses. The acquisition provides A.T. Cross
entry into the premium eyewear category and furthers the Company’s strategy of developing
a market-leading portfolio of distinctive branded personal and business accessories.
Financial terms of the transaction were not disclosed
Founded in Florida in 1983, privately-held Costa Del Mar has developed a superior
reputation for its advanced polarized lens technology and fashionable, yet functional,
frame design. The Costa Del Mar brand is currently sold at specialty sporting goods
stores and eyeglass stores throughout the United States at price points in the $109
to $299 range.
Costa Del Mar has generated solid top line growth since its inception, most recently
achieving $11.4 million of net sales for 2002. A.T. Cross will continue to sell
the product under the Costa Del Mar brand name, and the acquisition is expected
to be accretive to earnings in the first year of operations.
David G. Whalen, President and Chief Executive Officer of A.T. Cross commented,
“This acquisition fits squarely into our strategy to become a leading designer and
marketer of branded personal and business accessories. Our customers, who trust
and demand Cross’ service and quality, look to us to provide a variety of products
that are functional, yet allow for individual expression. Costa Del Mar, with its
terrific frame designs and unsurpassed polarized lens performance, enhances the
ways in which we serve our existing consumers and expands our reach to a broader
and more diversified base.”
Effective immediately, Costa Del Mar will operate as a new division of A.T. Cross
under the leadership of Charles (“Chas”) R. MacDonald, who, as separately announced
today, was appointed President of Costa Del Mar and Vice President of A.T. Cross’
Optical Division. Effective immediately, the Costa Del Mar team will operate under
Mr. MacDonald’s leadership. Raymond Ferguson, founder of Costa Del Mar, will remain
with the Company through a transitional period.
Mr. Ferguson said, “This is a great transaction for both companies. A.T. Cross will
provide a solid platform to raise the visibility and distribution of the Costa Del
Mar brand. In addition, several members of Cross’ senior management team have prior
experience, across many disciplines, in the sunglass category. This expertise, combined
with our shared vision of providing consumers products that combine innovative design
and ultimate performance with guaranteed craftsmanship, makes Costa Del Mar a logical
addition to Cross’ portfolio of high-quality personal accessories. I feel extremely
comfortable that our brand will continue to flourish under Cross’ leadership.”
Mr. Whalen concluded, “The team at Costa Del Mar has done an outstanding job creating
a dynamic, entrepreneurial company with a reputation for quality, craftsmanship
and innovation. We intend to provide the resources to maximize the growth potential
of the Costa Del Mar brand by layering their products into our extensive global
distribution network and providing additional design, marketing and product development
expertise. We welcome the Costa Del Mar team and look forward to a strong future
together.”
As previously announced, the Company plans to conduct a conference call on Friday,
April 25, 2003 at 9:00 a.m. (EDT) to discuss results for the first quarter ended
March 29, 2003. Investors and interested parties may listen to the call via a live
webcast accessible from here. The webcast will
be archived for 30 days on the site, while a telephone replay of the call will be
available beginning at 11:00 am EDT on April 25th through May 2nd at 1-800-938-2796
or 1-402-220-9030.
Building on the rich tradition of its award-winning writing instruments and reputation
for American innovation and craftsmanship, A.T. Cross Company is a designer and
marketer of branded personal and business accessories. Cross provides a range of
distinctive products that appeal to a growing market of consumers seeking to enhance
their image and facilitate their lifestyle. Cross products, including award-winning
quality writing instruments, timepieces and business accessories, are distributed
in retail and corporate gift channels worldwide.
Statements contained in this release that are not historical facts are forward-looking
statements made pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995 (including statements relating to the ability of the
Company’s executives to increase revenue with new product categories, new consumer
targets, the ability of the Cross platform to be transferred to new product categories
and diversification of the Company’s revenue stream). In addition, words such as
"believes," "anticipates," "expects," and similar expressions are intended to identify
forward-looking statements. These forward-looking statements are subject to risks
and uncertainties, including but not limited to the ability to integrate new businesses
in new product categories, consumer reaction to the Company’s ability to transfer
its platform beyond writing instruments, and are not guarantees since there are
inherent difficulties in predicting future results. Actual results could differ
materially from those expressed or implied in the forward-looking statements. The
information contained in this document is as of April 22, 2003. The Company assumes
no obligation to update any forward-looking statements contained in this document
as a result of new information or future events or developments. Additional discussion
of factors that could cause actual results to differ materially from management's
expectations is contained in the Company's filings under the Securities Exchange
Act of 1934.
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